Most people think they need $30K+ to start their Amazon FBA Brand? Nah!!

Let me explain from my POV as a million-dollar brand builder since 2019. [Full YouTube tutorial link near the end]

When I first began teaching Amazon FBA, I noticed something that kept my students stuck: They were excited to launch, but had no real plan for their budget.

I know the feeling because I lived it too. Back when I was juggling multiple jobs, a corporate job, a nail tech job, tutoring, and bills piling up, I thought saving $4,000 in six months was impossible.

But the painful truth is that my millionaire mentor taught me

"If you fail to plan your capital, you’re planning to fail your business."

From 9-to-5 Mindset to Entrepreneur Mindset

The first mistake new sellers make is bringing their employee mindset into business.

• At a job: you trade time for a stable paycheck.

• As an entrepreneur: you trade time and money, often with no guarantees.

If you want to win this game, you have to master capital distribution, knowing exactly where every dollar goes before you spend it.

The Amazon Budget Framework (How I Teach Every Student)

1. Initial Capital

Most people think they need $30K–$40K to start. Wrong.
You can begin with as little as $3,000 if you deploy it wisely.

• $1,200 → Inventory

• $1,200 → Marketing & Listings

• $600 → Miscellaneous fees

But here’s the key: you don’t spend it all on Day 1. You release capital in phases, like a war chest.

2. The Monthly Piggy Bank

Set aside a fixed amount from your 9-to-5 income every month.
Even $200/month grows into $1,200. Your $3,000 initial capital now becomes $4,200 over six months.

Think of it as your Dream Piggy Bank. Skip the dinners out, cut unnecessary subscriptions, and redirect every dollar toward your business future.

3. The Sharpened Axe Rule

“If I had one hour to chop a tree, I’d spend 40 minutes sharpening the axe.”

The first three months aren’t about spending, they’re about preparation:

• Month 1: Mindset + Foundation

• Month 2: Product Research

• Month 3: Samples + Development

Only then do you deploy money into inventory. Most people rush and waste capital.

4. Pricing Strategy: Fish Further Out

Why sell $10 products like everyone else?
At $35/unit, even with 30% margins, you pocket $6 – 7 per sale vs. $3 at the low end.

• Higher ticket = more room for profit.

• Lower competition = less price wars.

• Fewer units = manageable inventory.

5. Smart Launch Math

With $4,200 total capital and 150 units priced at $35:

• Revenue ≈ $5,000

• Profit ≈ 30% ($1,500 before ads)

Your first month won’t be stable, it’s more like riding a bike, wobbling side to side. But over time, consistency builds momentum, and Amazon turns into your passive income machine.

The 90-Day Capital Deployment Plan

Days 1–30: Foundation

• Build your budget sheet

• Cut unnecessary expenses

• Save $200+ into your Piggy Bank

Days 31–60: Research & Samples

• Identify 2–3 viable products

• Order samples ($100 – 200)

• Prepare your listing images + copy

Days 61–90: Inventory & Launch Prep

• Place your first small order (150–200 units)

• Allocate $600 for listing & launch costs

• Prepare $300 for shipping (cheaper by sea)

The Bottom Line

Starting with little capital isn’t the problem; starting without a plan is.

Most people blow their savings chasing the wrong product or treating Amazon like a gamble. But if you:

• Save consistently

• Deploy capital in phases

• Price smart and fish further out

…you give yourself a fighting chance to turn $3K into a long-term income machine.

Stop saying “I don’t have enough to start.”

Start saying, “How can I make every dollar work harder for me?”

Your first launch isn’t about making millions; it’s about building discipline, sharpening your axe, and proving you can follow the process.

That’s the real foundation of wealth.
Here's the youtube tutorial for you:

P.S. I'm opening up 3 spots in September for aspiring 9-5ers wanting to become entrepreneurs to help you transition from corporate slave to becoming your own boss and having a passive income business with Amazon FBA (a Trillion dollars company)

Already selling on Amazon or looking to have a mentor by your side? apply for a quick complimentary strategy 1-1 call

Why AMZSHIFU UNIVERSITY Exists & Our Mission:

I started AMZSHIFU with my cofounders because I know what it feels like to try and fail, again and again.

When I first began my Amazon journey, I didn’t have a mentor. I tried to figure everything out myself, spent thousands of dollars making mistakes, and learned from the wrong “gurus.” It took me years to realize that success is like climbing a mountain:

If you’ve never been to the top, how do you know which path to take?

The climb is steep, and the wrong turn can cost you months or everything. Everything changed when I invested in the right mentor who had already made it to the summit and could guide me step-by-step. That’s when my life and business transformed.

Our mission at AMZSHIFU UNIVERSITY is simple:

To give everyday people a clear roadmap, the right network, and personalized mentorship so they can build real, sustainable businesses without wasting years in trial and error.

We believe in our students. We show up for them. But they must also show up for themselves because no one can steer the ship for you.

Looking to learn about Amazon FBA why saving on fund : check out Your Product Research Mini course here